Friendly Fires eyeing Kiss of Life video

Directed by Chris Cottam from the album, Friendly Fires(re-release version).

According to a UGO interview, the band's first performance at a birthday party was shut down and they were replaced by a DJ.

Vibrant music video that reflects the theme present in the backing track. The dancing procession behind Macfarlane draw the eye with their colored outfits versus the dull colors the band wears, reverse for most videos. Maybe the costume designer was asked to do so to keep us from watching Macfarlane dance(try?) He does pretty well, with the strange shimmy he does at the three minute mark one of a couple exceptions. Simple clip that does what it needed to do, nothing more can be asked.